Wk 2 Team – Product/Brand Development: Phase I
This is the assignment breakdown for this week as discussed here and in group text. As team lead I will be putting the final touches on the assignment. Please ensure all your sources used are included in APA format so I can include in reference.
Our Brand is an internet service provider Linkd that provides affordable internet service for low income communities.
Students will be working in their Learning Team as a development team, creating and developing their own brand/product throughout the remainder of the course.
- Identify the target market.-Ben
- Define the brand equity position.-Ben
