Personal Mission Statement and SWOT Analysis
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you will create an outline of your personal career mission statement and address a chosen career direction for achieving future professional goals. Next, you will assess your strengths, weaknesses, opportunities, and threats (SWOT) by completing the SWOT analysis outline in an openminded, objective, and factual manner. First, write your personal career mission statement. It should be short and sweet—for example, “My personal career mission is to become a public relations specialist in the healthcare industry.” Your career mission statement should also reflect your roles and responsibilities as a master’s-prepared person who will assume significant professional responsibility. Feel free to review some of the module resources to help with ideas of what a mission statement should look like. Next, complete a SWOT analysis about yourself. SWOT is an acronym for strengths, weaknesses, opportunities, and threats. These qualities can be internal (personal) or external. The SWOT analysis is a useful, professional tool for assistance in achieving both personal and professional ambitions. It enables an overall review of any given subject matter. The SWOT analysis facilitates a broad perspective of a topic. By analyzing all aspects of the topic (in this case, your career interests), a plan of action for achieving determined goals will become much more obtainable. A SWOT analysis forms a bridge between your current situation and your future success. By using information gleaned from a SWOT analysis, you can increase positives and diminish negatives. SWOT analysis can also serve as the foundation for crafting a personal career mission statement and, subsequently, outlines a supportive plan of action. By using a SWOT analysis, you can: Recognize your strengths Identify and reduce weaknesses Pinpoint opportunities Avoid threats and potential pitfalls You can create the analysis using the following table format: SWOT Analysis Internal Strengths (List factors) Weaknesses (List factors) External Opportunities (List factors) Threats (List factors). Specifically, the following critical elements must be addressed: Compose a personal mission statement that defines your career objectives as a communications professional. Consider reviewing some of the resources in this module to see examples of personal mission statements. Create an outline of strengths, weaknesses, opportunities, and threats (SWOT) that can support goal achievement or deter success. Develop a rough draft of a plan for goal attainment through delivery of measureable objectives within a specific timeline.
Guidelines for Submission: This assignment should be submitted as a 2- to 3-page Microsoft Word document with double spacing, 12-point Times New Roman font, and one-inch margins.
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