Global and Online Marketing Strategy Presentation

Utilize the same product/service that your team chose for Wk 3. (We used BMW)

Prepare a slide Microsoft® PowerPoint® presentation, with speaker’s notes, illustrating your cross-cultural, Internet, mobile, and social media marketing strategy:

Include the following in your presentation:

• Choose a country where you will introduce your product/service after introducing it in the United States. (2 Slides)
• Develop a strategy to initiate and maintain an online community and social network. (2 Slides)