Dissemination Strategies

Post at least two dissemination strategies you would be most inclined to use and explain why. Explain which dissemination strategies you would be least inclined to use and explain why. Identify at least two barriers you might encounter when using the dissemination strategies you are most inclined to use. Be specific and provide examples. Explain how you might overcome the barriers you identified.

Discussion: Developing A Culture Of Evidence-Based Practice

As your EBP skills grow, you may be called upon to share your expertise with others. While EBP practice is often conducted with unique outcomes in mind, EBP practitioners who share their results can both add to the general body of knowledge and serve as an advocate for the application of EBP.

In this Discussion, you will explore strategies for disseminating EBP within your organization, community, or industry.

To Prepare:

  • Review the Resources and reflect on the various strategies presented throughout the course that may be helpful in disseminating effective and widely cited EBP.
    • This may include: unit-level or organizational-level presentations, poster presentations, and podium presentations at organizational, local, regional, state, and national levels, as well as publication in peer-reviewed journals.
  • Reflect on which type of dissemination strategy you might use to communicate EBP.

By Day 3 of Week 10

Post at least two dissemination strategies you would be most inclined to use and explain why. Explain which dissemination strategies you would be least inclined to use and explain why. Identify at least two barriers you might encounter when using the dissemination strategies you are most inclined to use. Be specific and provide examples. Explain how you might overcome the barriers you identified.

Dissemination strategies aim to spread knowledge and the associated evidence-based interventions on a wide scale within or across geographic locations, practice settings, or social or other networks of end-users such as patients and health care providers (Communication and Dissemination Strategies To Facilitate the Use of Health-Related Evidence,2012).

The best dissemination strategies that I would consider include a unit-level presentation and small group presentation

Unit-level dissemination is in ensuring where the issue that has been considered help improving the underlying problem within the unit. In my facility, each unit has different characteristics. I work with geriatric and developmental disabilities disorder patients. When I customize unit-level presentations in my unit, attention would be expanded, and staff receives education and rational efficiently based on evidence-based practice. Therefore, ensuring that the engagement is strategic help ensure that based on the results, the intervention that is put in place is unit-based (Brownson et al., 2018). 

For small group presentation, I would get more attention from audience such as staff, less distracted, can get more feedback from staff and deliver information efficiently.

Explain which dissemination strategies you would be least inclined to use 

The least inclined dissemination procedures to utilize in communicating evidence-based practices are poster and platform presentations. The poster presentations may not provide sufficient data, and the presentation may not be seen as engaging and exciting, in this manner losing the point of the introduction. However, the podium presentation may experience a low turnout of members. There might be poor popularization of the presentation contributing to low attendance.

Barriers to be Encountered and Overcoming These Barriers

The barrier to be faced from the unit-level presentation is the uninterested staff. To overcome these challenges, the is involving the staff in the presentation, for example, making a particular member a speaker for the planned presentation. The challenge in the use of peer-reviewed journals is their accessibility and availability. To overcome

Step-by-step explanation

References:

McCormack, L., Sheridan, S., Lewis, M., Boudewyns, V., Melvin, C. L., Kistler, C., … & Lohr, K. N. (2013). Communication and dissemination strategies to facilitate the use of health-related evidence. In Database of Abstracts of Reviews of Effects (DARE): Quality-assessed Reviews [Internet]. Centre for Reviews and Dissemination (UK).

Scullion, P. A. (2002). Effective dissemination strategies. Nurse Researcher (through 2013)10(1), 65.

Overall rating 100%

References

Brownson, Ross C. PhD; Eyler, Amy A. PhD; Harris, Jenine K. PhD; Moore, Justin B. PhD, MS; Tabak, Rachel G. PhD, RD Getting the Word Out: New Approaches for Disseminating Public Health Science, Journal of Public Health Management and Practice: March/April 2018 – Volume 24 – Issue 2 – p 102-111 doi: 10.1097/PHH.0000000000000673

Two dissemination strategies I would be most inclined to use are poster at a conference. Benefits of use poster at conference are offer the opportunity to engage with other conference attendees interested in the same subject and application as myself. A poster session is a good way to disseminate my work, particularly if I can expect to receive compliments on my work and critiques that can help me ,poster session typically lasts several hours, allowing for more in-depth discussions. in the future. research falls within a narrow field of specialization. Poster sessions offer the opportunity to practice my presentation skills.

  1. A poster session is ideal for the early stages of the research, when I may not have much more than an idea, I stand to benefit a lot from discussing my idea with other researchers from the same field.

References

Edwards D. J. (2015). Dissemination of Research Results: On the Path to Practice Change. The Canadian journal of hospital pharmacy68(6), 465-469. https://doi.org/10.4212/cjhp.v68i6.1503

Communication and Dissemination Strategies To Facilitate the Use of Health-Related Evidence. (2012, July 31). Retrieved January 27, 2021, from https://effectivehealthcare.ahrq.gov/products/medical-evidence-communication/research-protocol

 

Dissemination Strategies

Dissemination is the targeted distribution of information and intervention materials to a specific public health or clinical practice audience. The intent is to spread knowledge and the associated evidence-based interventions.4,5 Dissemination occurs through a variety of channels, social contexts, and settings. Evidence dissemination has several very broad goals: (1) to increase the reach of evidence; (2) to increase people’s motivation to use and apply evidence; and (3) to increase people’s ability to use and apply evidence.

Dissemination strategies aim to spread knowledge and the associated evidence-based interventions on a wide scale within or across geographic locations, practice settings, or social or other networks of end-users such as patients and health care providers. In examining influences that help spread innovations along the continuum between passive diffusion of information and active dissemination, Greenhalgh et al.15 created an inventory of strategies aimed at influencing individual, social, and other networks of adopters.

Existing systematic reviews and dissemination research show that passive dissemination strategies are not as effective as active strategies. For example, in a synthesis of 41 systematic reviews, Grimshaw and colleagues16 reported that active, multifaceted approaches were most effective.16 Additional research also supports this conclusion. Interventions that rely solely on passive information transfer are relatively ineffective, but active knowledge-translation strategies are usually effective (although the effects are modest). Educational outreach and academic detailing are the most consistently effective interventions reported. Interventions that incorporate two or more distinct strategies (i.e., that are multifaceted) are consistently more likely to work than single interventions.17

We distinguish dissemination strategies from implementation strategies, with the latter focusing on actually undertaking the process to institutionalize the new evidence in clinical practice.

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