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Read the Corporate Social Responsibility at Coca-Cola case study in chapter 4 of International Business: The New Realities, 4th edition. Then answer the following questions:

  1. Give examples of unethical or unsustainable behavior that firms in the food and beverage industry might undertake.
  2. What types of sustainable practices has Coca-Cola adopted over time?
  3. In what ways does Coco-Cola help improve the lives of those who live in developing economies and emerging markets?
  4. In what ways does Coco-Cola violate CSR? Given these violations, what recommendations do you have for Coco-Cola to support principles of corporate sustainability, social responsibility and ethical behavior within a global environment?
  5. Is it financially feasible for a company like Coco-Cola to be both profitable and socially responsible? How does executive level concern for Coco-Cola’s stock price influence their CSR behavior? Is there evidence that stakeholder interests impact Coco-Cola’s CSR behavior? What is the evidence?

When writing your paper, be sure to follow these guidelines:

  • Four to six pages in length, organized, and well-written in conformity with CSU-Global Guide to Writing & APA (Links to an external site.).
  • Support your answers using four to six peer reviewed articles/professional sources in addition to the textbook.
  • Include a title page, section headers, introduction, conclusion, and reference page.

Review the Critical Thinking grading rubric found below to see how you will be graded for this assignment.

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